Field-tested advice on contactless networking, QR campaigns, wallet passes, and measuring offline marketing — written by the Snapnlink team.
Tap-to-share NFC cards feel futuristic; QR codes work on every phone. Here is a clear-eyed comparison of the two ways to share a digital card, and why most people end up using both.
Offline marketing feels impossible to measure — but it is not. With short links and UTM parameters, a poster or a flyer can report results as clearly as a paid ad. Here is the method.
Wallet passes turn your digital business card into a tappable card that lives next to the boarding passes and loyalty cards people already use — and it stays up to date automatically. Here is how it works.
Most QR campaigns fail for boring, fixable reasons: no clear value, a bad landing page, or no tracking. Here is a practical playbook for QR campaigns that earn the scan and measure the result.
A dynamic QR code lets you change where it points after it is printed. Here is exactly how that works under the hood, and why it matters for anything you print once and use for years.
Paper cards are cheap to print and easy to lose. Digital cards are trackable, updatable, and contactless. Here is an honest comparison so you can pick the right tool for how you network.
